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29 July 2021

Bangkok, Thailand


The largest segment of Pakistan’s population comprises of young people. The population falling in the age group of 15-59 years is 59 percent, whereas 27 percent is between 15-29 years. About 50 percent of this young population comprises of women. UNESCAP and Capacity Analytics, Pakistan are collaborating for this training on digital marketing and e-commerce to support the women businesses and startups registered with the business incubation centers (BICs) at universities in Pakistan. The virtual training aims to provide the following to the participating women entrepreneurs, SMEs and start-ups:

  • Introduction to UNESCAP’s e-learning course on e-commerce 
  • Introduction to digital marketing and e-commerce
  • hands-on training on how to register and link their business to an e-commerce platform

for more information, please contact

Subregional Office for South and South-West Asia +91 11 3097 3700
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